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NHK世界媒体美国, NHK的子公司, taps Cleeng’s 订阅r Retention Management™ suite for its new D2C streaming service

Newly launched “期刊” service utilizes Cleeng’s premium SaaS platform, retention analytics 和 advanced customer service support

荷兰阿姆斯特丹(2024年4月9日)

Cleeng, the video 订阅r Retention Management™ leader, today announced that NHK世界媒体美国, NHK的子公司, has chosen Cleeng’s entire portfolio to support their recently launched direct-to-consumer (D2C) streaming service, 期刊. 四月一日推出, 期刊 is utilizing Cleeng’s services 和 solutions to manage subscribers, increase customer lifetime value 和 introduce new monetization techniques. 具体来说,杰米使用的是Cleeng 's 核心 用户管理系统; 商人 for payment 和 checkout optimization, ChurnIQ 对于流失预测分析和 Hi5 人工智能增强的客户服务. 

每个解决方案 会在NAB展览上展出吗 in Las Vegas in Cleeng’s booth W3749. 

期刊 comprises three linear channels featuring high-quality 和 real-time programming –including live news & 体育, 戏剧, 各种系列, 和 documentaries – 和 a SVOD (subscription video on-dem和) library curated specifically for the Japanese market in North America. 这些包括: 

  • NHK WORLD PREMIUM will feature live content daily direct from Japan in Japanese
  • 期刊 SELECT, a curated streaming channel of the latest popular programs in Japanese 
  • NHK WORLD-JAPAN will feature live news, cultural 和 education content in English
  • SVOD service will feature a multi-language library of television 和 movie titles.

“期刊 is our next generation video service in North America, now going directly to consumers with an even more abundant selection, 直播和点播. We knew we needed a proven partner who would rise to the occasion - 和 Cleeng was it,Hiroyasu Minagi说, 总统 & 日本放送协会(NHK)世界媒体美国公司首席执行官. “The Cleeng team demonstrated early on that they understood not just retention management, but how to leverage analytics for a fuller view of a subscriber, which will ultimately help us better serve them. With Cleeng working in concert with our other technology partners including Accedo, Edg,io和Vimond, we’re confident we’re primed for growth 和 superior customer service within our target markets.”

Cleeng的投资组合, 是业内最广泛的, allows service providers to act fast 和 scale without breaking the bank. In addition to its ChurnIQ tool delivering 95% churn prediction accuracy, Cleeng客户典型:

  • Reduce churn rates by 30% in three months,
  • 通过核心增加15%的收入,
  • Can retain 25% of at-risk customers through AI churn prediction, 和
  • Cut their operational support costs by up to 80%.

“Global innovators like NHK世界媒体美国 are constantly seeking to exp和 lifetime customer value 和 improve business models, 同时控制成本,吉尔斯·多玛蒂尼说, 首席执行官兼创始人, Cleeng. “Our platform capitalizes on the efficiencies 和 flexibility of SaaS to help customers maximize their revenue potential. We’re honored to support the 期刊 launch by delivering high-quality services with optimal cost control so they’re assured they have the tools they need to thrive in our ever-changing business environment.”

Cleeng’s flexible 订阅r Management System, designed for the media 和 entertainment industry, features tools that enhance customer acquisition strategy, boost customer retention rates 和 deliver increased revenue including 季节性 和 礼物订阅除其他外. Its 商人 tool optimizes checkout 和 manages tax processes, an attribute of particular interest to the 期刊 team. ChurnIQ predicts 和 helps prevent subscriber churn with the industry’s only data lake that ingests both subscriber data 和 third party data for decision-making which contributes to its 95% churn prediction accuracy rate. Rounding out Cleeng的投资组合 is its Hi5 customer care team across 100 countries supporting 29 languages around the clock.